Journalism and Broadcasting Major

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Description

Administered by the Department of Journalism, Broadcasting and Public Relations, the major in Journalism and Broadcasting (JRB) prepares students for careers in online, TV, radio, newspaper and magazine journalism; public and community relations; public information; advertising; corporate communications; television and radio station sales, promotions and management, independent and corporate production studios, corporate media centers and government service.

Admission to the Program

Any undergraduate student can declare this major.

Program Requirements

General Education Requirements (32-47 credits)

Students studying the major in Journalism and Broadcasting (JRB) pursue either a Bachelor of Arts or Bachelor of Science degree and must complete the corresponding degree's requirements.

The major in Journalism and Broadcasting consists of at least 39 credits of course work in courses within the Department of Journalism, Broadcasting and Public Relations. In addition, students must complete a course of study in a disciplinary area outside the Department of Journalism, Broadcasting and Public Relations. Typically, students complete a minor (normally 18-21 credits) or a second major (normally 30-36 credits).

In lieu of a minor or second major in another discipline, students may elect, with department approval, a contractual program consisting of a minimum of 18 credits of courses in an area not identified as a formal minor or major at Brockport. Study of a foreign language other than Spanish or French (in which minors are offered), bilingual-multicultural studies or foreign cultural studies are encouraged for such a program.

Completion of all requirements for the major thus requires a minimum of 57 credits of required and elective courses.

* Please note in the catalog course list some courses have pre-requisites and co-requisites.

Major Departmental Requirements (39 credits)

At least 39 credits (13 courses) including 12 credit hours (4 courses) of Required Core Courses plus 27 credit hours (9 courses) in one of the following concentrations:

  1. Media Production (JMP) for students interested in field and studio audio and video production.
  2. Multimedia Journalism (MMJ) for students interested in writing for online, print and broadcast media.
  3. Public Relations (PRPI) for students interested in helping organizations build relationships with publics that are important to them.
  4. Media Studies (JMS) for students interested in an in-depth examination of the relationship between media and society.

At least 12 credit hours in the major must be taken at Brockport. All students must also complete a minor (typically 18-21 credit hours) or a second major (typically 30-36 credit hours) in a discipline other than Journalism, Broadcasting and Public Relations.

PLEASE NOTE: Students should take JRB 200 or 227, JRB 242, plus JRB 224 or 243 during their first three semesters at The College at Brockport.

IMPORTANT: JRB 200 or 227, 224, 242 and 243 must be completed with a grade of “C” or higher.

Required Core Courses (12 credits)

  • JRB 242 Fundamentals of Media
  • JRB 467 Mass Communication Theory and Research
  • JRB 468 Media Law and Ethics
  • JRB 496 Contemporary Media Issues and Problems

Media Production Concentration (JMP) (27 credits)

Required Courses:

  • JRB 200: Intro to Digital Video & Audio
  • JRB 243: Media Writing
  • JRB 327: Web Publication & Design
  • JRB 343: Media Performance*
  • JRB 346: Audio Production
  • JRB 348: Video Production

Choose at least TWO courses from the following list

  • JRB 227: Mobile Journalism
  • JRB 324: Web Writing
  • JRB 335/THE 335: Voice-Over Performance
  • JRB 349: Broadcast Management
  • JRB 353: Media Sales & Marketing
  • JRB 358: Advanced Shooting & Editing
  • JRB 445: Advanced Audio Production
  • JRB 446: Advanced Video Production*
  • JRB 448: Live TV Prod
  • JRB 455: Motion Graphics 1

Choose at least ONE course from the following list:

  • JRB 372: Film as Social Commentary
  • CMC 377: Organizational Communication
  • JRB 463: Media & Society

Multimedia Journalism Concentration (MMJ) (27 credits)

Required Courses:

  • JRB 224: Newswriting
  • JRB 227: Mobile Journalism
  • JRB 321: Advanced Reporting & Writing
  • JRB 324: Web Writing
  • JRB 327: Web Publication & Design

Choose at least THREE courses from the following list:

  • JRB 225: Public Relations Principles & Practices
  • JRB 243: Media Writing
  • JRB 322: Editorial Methods
  • JRB 325: Feature Writing
  • JRB 343: Media Performance*
  • JRB 349: Broadcast Management
  • JRB 353: Media Sales & Marketing
  • JRB 361: Sports Journalism
  • JRB 366: TV Reporting*
  • JRB 448: Live TV Production
  • JRB 466: TV News Production

Choose at least ONE course from the following list:

  • JRB 372: Film as Social Commentary
  • CMC 377: Organizational Communication
  • JRB 463: Media & Society

Public Relations Concentration (PRPI) (27 credits)

Required Courses:

  • JRB 224: Newswriting
  • JRB 225: Public Relations Principles & Practices
  • JRB 227: Mobile Journalism
  • JRB 324: Web Writing
  • JRB 328: Public Relations Writing
  • JRB 334: Public Relations Methods & Cases*
  • JRB 432: Public Relations Campaigns

Choose at least TWO courses from the following list:

  • JRB 322: Editorial Methods
  • JRB 325: Feature Writing
  • JRB 327: Web Publication & Design
  • JRB 353: Media Sales & Marketing
  • CMC 377: Organizational Communication

Media Studies Concentration (JMS) (27 credits)

Required Courses:

  • JRB 219: Advertising & Consumer Culture*
  • JRB 372: Film as Social Commentary 
  • JRB 463: Media & Society

Choose at least TWO courses from the following list:

  • JRB 200: Intro to Digital Video & Audio -OR-
  • JRB 227: Mobile Journalism
  • JRB 225: Public Relations Principles & Practices
  • JRB 224: Newswriting -OR-
  • JRB 328: Public Relations Writing
  • JRB 327: Web Publication & Design
  • ENG 485: Professional Writing

Choose at least THREE courses from the following list:

  • CMC 319: Propaganda & Persuasion*
  • CMC 410: Speakers, Campaigns & Movements*
  • CMC 417: Political Rhetoric in the Information Age*
  • CMC 418: Intercultural Communication
  • CMC 419: Freedom of Expression*

Total Number of Major Credits: 39 credits

Prequisites

  • JRB 200 is prerequisite for JRB 346, JRB 348, JRB 358, JRB 448 and JRB 455
  • JRB 224 OR JRB 243 is a prerequisite for JRB 343, JRB 227, JRB 324
  • JRB 224 is a prerequisite for JRB 321, JRB 322, JRB 325, JRB 361,
  • JRB 225 is a prerequisite for JRB 328
  • JRB 225 AND JRB 328 are prerequisites for JRB 334 and JRB 432
  • JRB 242 is a prerequisite for JRB 468 and JRB 496
  • JRB 243 is a co-requisite for JRB 346
  • JRB 346 is prerequisite for JRB 445
  • JRB 348 is co-requisite for JRB 446
  • Junior or Senior Status prerequisite for JRB 412, JRB 463, JRB 467 and JRB 496

* Denotes courses that meet both major and general education requirements

Minor Requirements (18-21 Credits)

  • Journalism and Broadcasting majors must have a minor (or second major)

Students may choose to do a second major, typically 30-36 credits, instead of a minor. Choosing this would decrease the total number of elective credits needed for degree to approximately 2-14 elective credits.

Electives (13-31 credits)

Total Credits (120 credits)

Additional Degree Requirements

  • JRB 200 or 227, 224, 242 and 243 must be completed with a grade of "C" or higher.
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